our blogs - book community census 2015

Our Blogs (Book Community Census results 3)

Welcome to the third set of results to be published from the Book Community Census 2015 – a survey designed to understand how book reviewers, bloggers and tubers are working within the industry. Previous results have looked at bookblogging demographics and what bookbloggers and booktubers read. The final results – about how we work with publishers – will publish soon.

We post…

It’s no giveaway that reviews are the most popular post. I’m surprised that memes are only posted by about a third; I always have the impression that it’s the majority.

reviews
(91%)
discussion posts
(62%)
challenges
(32%)
memes
(28%)
giveaways
(26%)
interviews
(22%)

Omitted: 17% other.

We post…

Most people seem to post several times a week.

everyday
(9%)
fortnightly
(8%)
monthly
(7%)
weekly
(27%)
other
(12%)
several times a week
(37%)

92% of people said they cross-post their reviews on Goodreads; 25% do so on Amazon.

We cross-post our reviews on:

Almost everyone crossposts their content to Goodreads; but significantly less do so to Amazon. Is this because Goodreads allows us to link back to our own blogs?

goodreads
(92%)
amazon
(25%)
other
(12%)

We use these social media to publicise and connect to our readers/viewers

Again, Goodreads is high up. Twitter is an obvious second – almost everyone has one.

goodreads
(83%)
twitter
(78%)
instagram
(57%)
tumblr
(42%)
facebook page
(27%)
personal facebook
(18%)

Remaining: 16% Pinterest, 6% Facebook group, 5% Snapchat, 4% other.

We use these services to subscribe to our favourite blogs:

I’m surprised so many of us still use email subscriptions – I’ve long since moved to Bloglovin, which means my inbox is less full but I don’t miss a post!

email suscriptions
(52%)
Bloglovin
(47%)
Google Connect
(26%)
other
(12%)
Feedly
(11%)

We are subscribed to # number of booktubers (and check regularly):

1-4
(13%)
5-10
(21%)
11-20
(20%)
21-49
(15%)
50+
(15%)
none
(15%)

We like reading and/or watching…

In my own experience, reviews are my least read content. Maybe we all feel bad that we don’t read enough reviews?!

reviews
(89%)
discussions
(82%)
shelf tours
(70%)
challenges
(66%)
interviews
(53%)
features
(50%)

Remaining: 42% giveaways, 32% memes, 10% other.

We comment on posts/videos

never
(7%)
rarely
(17%)
occasionally
(40%)
frequently
(15%)
very frequently
(16%)
always
(5%)

About Rhys

Rhys is a 19 year old with roots in the UK and Germany. Aside from reading and blogging, he also produces theatre, loves Kate Bush and hopes to pursue a career in publishing. His reviews have been widely quoted in books such as Philip Reeve’s Mortal Engines Quartet, Catherine Bruton’s Pop!, James Treadwell’s Advent and Anarchy and he has presented at such events as Book Expo America.

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